Mortgage
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5 Lead Generation Tricks to Help Mortgage Brokers Improve Prospecting and Close More Deals
Published on: December 18, 2019
When it comes to sales in almost any industry, including the mortgage industry, it’s all about the leads. A constant flow of high-quality leads is the first step in successfully closing as many deals as possible. Continually warming those leads through each step of the process is equally important, and that means not only finding […]
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Essential Features to Look for When Choosing a Mortgage Loan CRM
Published on: November 26, 2019
Customer resource management platforms are becoming a must-have for mortgage professionals, as brokers have come to realize just how much value they can get out of these highly versatile tools. But when you hit the market in search of a CRM for your brokerage, how do you choose which one is right from a sea […]
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What is the Best CRM For Loan Officers?
Published on: November 4, 2019
Customer resource management technology is revolutionizing the way professionals in almost all industries handle their customer-facing and administrative tasks. As a loan officer, there is a good chance that the brokers you speak to regularly are already using a CRM, and you stand to benefit from using one as well. The following are just a […]
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Mortgage Broker Sales Techniques – How to Improve Your Sales Techniques and Close More Deals
Published on: October 4, 2019
Selling mortgage brokerage services should be easy. There really isn’t any reason anyone should ever deal directly with a bank or lender when they could be engaging an expert broker to do it on their behalf. Despite that, many brokers struggle with the sales process, and prospects that should easily be converted to clients end […]
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The Ideal Mortgage Broker Sales Process and How Customer Resource Management Can Help
Published on: September 27, 2019
The sales process in a brokerage is unique, in that you’re essentially selling prospects a beneficial service at no cost to them. But, at the same time, it’s also essentially identical to the sales process in every other industry. Brokers need to find leads, qualify them, make contact and sell the service while handling prospect […]